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There's a ghost in our machine and it sounds just like me
How to train an AI on your "golden" writing to solve marketing's most human problem.
Aug 27
•
Mia Kiraki
14
Your first idea is (probably) bad
How to use an AI sparring partner to find the better one.
Aug 20
•
Mia Kiraki
21
6
The strategic cost of AI convenience
The defining creative choice of this decade is not which AI to use, but whether you will be Holmes or Lestrade with it.
Aug 13
•
Mia Kiraki
12
4
Stop hitting "Publish" and walking away
A piece of content without a distribution system is just a very expensive diary entry
Aug 6
•
Mia Kiraki
11
6
July 2025
If you're talking to everybody, you're talking to nobody
How to use AI to finally find your "who."
Jul 30
•
Mia Kiraki
13
The art of picking a fight
This workflow helps you declare war on mediocrity and build a brand people will fight for
Jul 23
•
Mia Kiraki
11
6
The most valuable content is not on the internet
Why your biggest marketing asset is hidden in your meeting transcripts, memories from past conversations, et al.
Jul 16
•
Mia Kiraki
5
Your AI strategy is a parlor trick
How to escape the "efficiency trap" and use AI to build an insurmountable advantage, not just a slightly faster mousetrap.
Jul 9
•
Mia Kiraki
3
2
I think the robots are winning
And what you can do about it
Jul 7
•
Mia Kiraki
4
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