Really enjoyed this read! I like how use analogies to introduce and explain the concepts and workflows. Also, a big fan of diplomacy and intelligence literature!
I never thought of this use case, but StackDigest could totally work for tracking competitors. Just import their newsletters, assemble them into a collection, and run a digest going back up to 14 days to see what they’re writing about. 😁
"The "Negative Space": Based on the stated themes, what are they conspicuously not talking about? What's missing from the painting that you would expect to see? This reveals their blind spots.
My opportunity: Based on this complete analysis, propose 2-3 specific strategic opportunities for my company. Frame them as content gaps to fill, positioning weaknesses to exploit, or a customer segment they are clearly ignoring."
Mia this is spectacular. I love the focus on content areas that the competitor is missing and the opportunities that creates for you.
Really enjoyed this read! I like how use analogies to introduce and explain the concepts and workflows. Also, a big fan of diplomacy and intelligence literature!
Thank you! Yes, it's super interesting! Especially when you use those concepts and tie them to marketing :)
I never thought of this use case, but StackDigest could totally work for tracking competitors. Just import their newsletters, assemble them into a collection, and run a digest going back up to 14 days to see what they’re writing about. 😁
"The "Negative Space": Based on the stated themes, what are they conspicuously not talking about? What's missing from the painting that you would expect to see? This reveals their blind spots.
My opportunity: Based on this complete analysis, propose 2-3 specific strategic opportunities for my company. Frame them as content gaps to fill, positioning weaknesses to exploit, or a customer segment they are clearly ignoring."
Mia this is spectacular. I love the focus on content areas that the competitor is missing and the opportunities that creates for you.
This is wonderful. Bravo!
Thanks! It's a great workflow, indeed. And once you get it set up and moving, the sky is the limit :)
Right?? It's an awesome use case! ❤️